Wells Fargo Introduces Wind Powered Rewards Options
Your credit just got a little greener.
Wells Fargo credit card and bank card customers have another choice in redeeming rewards points. Now, in addition to gift cards or airline tickets, Wells Fargo is offering up wind power. 5,000 points will get you 6,000 kilowatt hours, which they say is "equivalent to the clean air benefits of three acres of pine forest storing carbon for one year." 10,000 points will probably offset your carbon output for a whole year.
The green power points will be available to cardholders in May, which is the same time Bright Planet's Bright Card is set to launch. Bank of America isn't far behind Bright Planet on the US front, and The Barclaycard will hit the UK this summer.
So, the big question is (aside from, "What's in Your Wallet?") will people take advantage of these green credit options or will they stick with the emission intensive air miles? Would you choose to support wind power projects or put your spending power towards travel?
Tags: bank, Banking, credit card, Renewable Power, Wells Fargo, wind, wind+power
April 30th, 2007 at 7:42 pm
Now, they need to get on the bandwagon and change the cards themselves to be greener. Chipotle’s gift cards are made of corn-based plastic. If gift cards can be made of corn-based plastic, so can credit cards. Spread the word.